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The Austin Wine Merchant was founded in 1991 with the idea that folks would support a locally owned and operated shop dedicated to bringing among the world's finest wines and finest wine values and then offering them at fair and competitive prices right here in beautiful downtown Austin, Texas. We are now celebrating 24 years in business.


From the moment you pull into the parking lot at The Austin Wine Merchant, you may notice that we strive to bring more than your average bottle shop. Take a moment to enjoy the urban garden we keep, maybe even take some fresh herbs home for an upcoming meal! Inside, our friendly, knowledgeable staff are ready to help you find just what you are looking for from our careful selection of wines, spirits, beers, accessories and more. Looking to expand your wine knowledge? We host weekly complimentary wine tastings to show off recent arrivals, seasonal wines or to celebrate a particular set of wines with a trusted producer who may be in town. You can take in the whole program or just stroll through the store, peruse our wares whilst enjoying a pleasant sip of wine. Do take note, though, we do keep it cool inside the store here, about 65 degrees day and night, 365 days a year (it's better for the wine). We do keep an assortment of jackets near the front of the store. Many of our longtime clients will bring along a fleece or pullover to stay warm while inside the shop.


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512 West Sixth Street in beautiful downtown Austin, Texas
Our shop is located 512 West Sixth Street in beautiful downtown Austin, Texas! From 6th Street, take an easy right turn into our parking lot between San Antonio and Nueces streets. We're inside the free-standing brick building with the burgundy awnings. Give us a call at (512) 499-0512 for more directions, or click on the "View Larger Map" link above to search a map of the area.

The Austin Wine Merchant in the News

The Austin Wine Merchant in The Wall Street Journal

How about this? Ms. Lettie Teague of no-less-than the Wall Street Journal has blogged most positively recently about our little wine shop here in beautiful downtown Austin, Texas. You can read all about it at her Wall Street Journal wine blog here or by clicking on the image above.

Our Friends

Being a local Austin business means a lot to us. It means that in addition to connecting to the community and it's members, we also like supporting our friends at other fine local shops. Check out the links below for information on some of the folks we are proud to do business with.

Ne Plus Ultra
Ne Plus Ultra
What is that beautiful music you hear inside the shop? Well, like our wines, it's an eclectic selection, to be sure, played through top-quality equipment from our friend Casey McKee at Ne Plus Ultra.
Anderson's Coffee Company
Anderson's Coffee Company
It takes a lot of coffee to buy and sell a lot of wine. We've been buying and drinking and recommending Anderson's Coffee Company since even before The Austin Wine Merchant began. And while, like good wine, good quality coffee can be procured at any number of places, there is something special about being able to buy the best quality, fresh roasted locally by real experts in the field. Here's the link:
512 West Sixth Street Austin, Texas 78701-2806 USA
(An easy right turn between San Antonio and Nueces streets)